Although there is zero difference between the suits, they’ll report feeling more confident in the one they’ve had tailored. Even if those two suits end up being the EXACT same measurements, 9/10 people will say that the suit which they had tailored is the suit that they’d prefer to be wearing. And although I’m a convert, a true believer, I still can’t help but feel a bit skeptical.Īllow me to explain, as the analogy in my mind is pretty simple: when you have a beautiful suit tailored for you, it undoubtedly costs more than if you purchased one off the rack. The 2000T has-through either engineering or placebo-actually changed the way that I go to sleep.The good folks at Hästens explain this phenomenon as a result of the astoundingly even support that their approach to mattress making provides. not quite a flailer, but in no way, shape, or form do I sleep like a log.
Anyone who’s ever shared a bed with me knows that I’m a chronic tosser and turner. Although this doesn't sound like much, it is a huuuuge development for me. Saddlemakers, as it turns out, were the only people who were certified to build mattresses, as horsetail hair was integral to the construction of the pads that protected royal bottoms in their royal carriages, and when you think about it, mattresses are really just kind of overgrown cushions for your whole body.Įveryone I talk to about the purebred mattress currently stabled at my place has the same question: “Well? Is it worth it? Do you actually sleep better?” I reply bluntly that I, in fact, do.įor the first time in my life, I awake in the same position I fell asleep in.
#REVIEW HASTENS BED HOW TO#
They’ve had a heck of a long time to figure out how to do what they do, but strangely, a lot of the materials they use haven’t changed much.įor instance, the special horsehair that fills each and every mattress has been groomed and bred for use by Hästens since Pehr Adolf Jansen received his Royal Certificate from the King Of Sweden, declaring him a Master Saddlemaker. Hästens has been putting Swedes to sleep since the late 19th century, a time when beds were fashioned from horsehair & hand tied twine and the phrase “Sleep tight!” was a thing that people actually said in earnest (it refers to the support rope that went underneath the mattress, which routinely slackened, requiring tightening now and again with special tools). The most popular model is subsequently a $27,500 stunner that came in three separate pieces: “A wise choice it’s our most popular model,” he remarked. My backside, as it turns out, chose the 2000T. “We want you to come in without bias, to try out each product we offer and genuinely see which one feels right for you.” the sales associate explained. They have prices, certainly, but they don’t have those cards you’d see at Sleepy’s with big red markdowns or markups. What was curious, however, was that the stores typically don’t advertise their prices. Follow him.įor a product line that dips its toes well into six figures, I have to say the entire process of being fitted for the 2000T was little more pretentious than going to a lovely espresso bar-which is to say that my friends and I never once felt unwelcome in their space.
Behind the counter sits a handsome man who’ll shake your hand and graciously invite you into the world of Swedish handmade beds. To the right of the entrance, there’s a wall of pillows, a selection of sheets, and a smattering of duvets. It’s a typical, vaulted downtown space, but in it are 15 or so beds-some blue Gingham (what they call Bluecheck), some white. I picked the one in SoHo, on Grand street between Wooster and Greene. Before you purchase a Hästens bed, you’re encouraged to stop by one of their lofty showrooms.
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